Periscope Marketing: Social Media Darling Or Devil?Is Periscope marketing a mystery to you? Instead of guessing at what you need to do, slow down and take the time to learn the basics. This article is a good starting point for learning how to create a successful marketing campaign on Periscope that will attract lots of customers.
Set some goals for your Periscope marketing campaign. You can launch your campaign on a trial basis if you are not sure how your audience will react to it. Once you get a better idea of how interested your customers are, you should set some reasonable goals for your campaign.
Think about why your page exists. Are you simply trying to get the word out about your company and new products? Or, is the page functioning as a forum for better communication with your customers? Once you have a clear picture of what you want your page to do, you can begin working on your marketing goals.
Consider surfing Periscope as your company instead of yourself. When you're on your page, you have the opportunity to check out Periscope as the page itself. Do this and like pages which you think have a similar fan base, and then comment on those pages as well to get your name out to an expanded audience.
Always keep your current customers in mind. Your current fans can easily be forgotten in the effort of bring in new fans and increasing likes for your page. For really great Periscope marketing results, it is important to attract an audience that knows it is respected. This will help fortify your brand and personality.
Post something every day on your Periscope page. Probably the single most effective way to boost your Periscope marketing is to be an active participant on Periscope. That means writing new posts, sharing new ideas, and passing on interesting things from around the web. The more active you are, the more opportunity there is for people to see your page.
Never rely on anyone else's advice as to when the best time for updating your page is. While a non-profit may find people are more charitable on the weekend, that doesn't mean your customers aren't actually checking out your page at work. Do your own research to figure out when you should be posting.
Try to create a dialogue with your customers. Ask them what kinds of products are their favorite or if there is anything they would like to see added to your click business. Try to keep the topics for dialogue positive. Do not ask them what was the worst experience they had with you or one of your products
When you want more people to Like your page, offer them something they can't get unless they click that Like button. One easy way to do this is by running a contest which only those who Like your page can enter. You could also offer a free ebook in return for a Like.
Figure out the best time for your Periscope posts. You will get more attention for your updates if you post them when your subscribers are checking Periscope. You could for instance share updates around noon if your subscribers are likely to check Periscope during their lunch break or share your updates during the evening.
As you can see, Periscope marketing does take a bit of effort. Now that you know what to do, though, it should be pretty easy to get started. So get on your computer and create your first post today. If you use our tips, you will see success almost instantly.